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About Mitali Perkins

Mitali Perkins is the author of Ambassador Families: Equipping Your Kids to Engage Popular Culture (Brazos Press). She studied Political Science at Stanford University and Public Policy at U.C. Berkeley, and has written for Christianity Today, Discipleship Journal, Campus Life, With, Prism, War Cry, U.S. Catholic, and other periodicals. Mitali also writes fiction for young readers, including Monsoon Summer (Random House), The Not-So-Star-Spangled Life of Sunita Sen (Little Brown), Rickshaw Girl (Charlesbridge), and the First Daughter books (Dutton). She lives in Massachusetts with her husband and twin sons.

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Mitali Perkins

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Tuesday, February 13, 2007

The Way To A Teen's Heart ...

During holiday visits, our sons devour their grandmothers' cooking, whether it be chicken curry (my mother's) or turkey and cranberry sauce (my mother-in-law's). But lately, I've been noticing that the boys' interest extends beyond the product to the process -- they hover around watching spices being ground (by my mother) or gravy being stirred on the stove (by my husband's mother). They chat, tease their grandmothers, argue over ingredients, chop, and sample, and both kitchens steam with congenial, intergenerational company. Apparently, my kids aren't alone -- their entire generation is into the old-fashioned preparation of hearty meals. According to an article in Businessweek magazine, I Want My Food Network, more and more young people are tuning into culinary shows:

Young girls seem to be cooking more than the previous generation did. Trendspotters say the organic craze, as well as all the talk about an obesity epidemic, is prompting many youngsters to take responsibility for eating better. "They're making decisions in grocery stores," says Laura Caraccioli-Davis, who runs the entertainment marketing division at Starcom, a Chicago media-buying firm. "There's a lot of talk about health and wellness among kids." College guys, meanwhile, scan cooking shows to pick up tips to impress dates. "Any time a girl sees guys cooking something delicious," says Kates, "it definitely helps out."
But the popularity of the Food Network among young adults doesn't stem only from health concerns -- it's also about the women hosting the show:
How to account for the younger generation's abiding interest in all things culinary? Putting engaging hosts on the screen is a major part of it.
As I watched my sons banter with their grandmothers, I can see them reveling in the cooking, the eventual consumption of delectable dishes, and the company. Bottom line, in my opinion: a celebrity host on the little screen, no matter how engaging (or scantily-clad), can't compete with the actual presence of a delighted grandmother hosting you in her kitchen.

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