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Paul Coughlin Christian Blog and Commentary

What is a Life Worth? Ask Mother Jill Moore

  • Paul Coughlin

    Paul Coughlin is a former newspaper editor and is the author of numerous books, including the No More Christian Nice Guy, and Raising Bully-Proof Kids. He is the Founder of The Protectors: Freedom From Bullying—Courage, Character & Leadership for Life, (, which provides a values-based and faith-based program that combats the cruelty of adolescent bullying in schools, summer camps, Sunday School, and other places where bullying is prevalent.

    He is a popular speaker who has appeared on Good Morning America, Nightline, 700 Club, Focus on the Family, C-SPAN, The LA Times, FamilyLife Radio, HomeWord with Jim Burns, The New York Times, Newsweek and other media outlets. He is a regular keynote speaker with Iron Sharpens Iron Men’s Conferences.

    His freedom-from-bullying program is used by hundreds throughout North America as well as in England, Australia, Uganda, New Zealand, Brazil, and South Africa. The Protector’s has partnered with Saddleback Church’s Justice & Trafficking Initiative in creating the first-ever Justice Begins on the Playground seminar that helps both faith-based and values-based organizations diminish bullying.

    He is a Boys Varsity Soccer Coach in Southern Oregon, where he was voted Coach of the Year twice, and where he is also a member of the Board of Trustees. He and his wife Sandy have three teenagers and live in Medford, Oregon. Contact him at:

  • 2012 Dec 04
  • Comments


RIP Alex Moore











RIP Alex Moore

On the morning of May 12, 2010, 15-year-old Alex Moore abandoned her usual school uniform of tan pants and a blue shirt. She wore a sweatshirt, a comfortable pair of black pants, and brown slip-on shoes instead. 

She put on the double-heart necklace her mother gave her for Valentine’s Day. Its inscription: "A Mother Holds Her Daughter's Heart Forever." She even picked up her room and made her bed. 


Instead of boarding the bus to Jemison High School in Jemison, AL to undergo another torturous round of disdain, contempt, ridicule and humiliation, she walked less than a mile, over a short hill, to Collins Chapel Bridge Overpass over I-65. At 6:50 a.m., Alex Moore jumped into morning rush-hour traffic. 


Like the Buddhist monks during the Vietnam War who assumed the lotus position and set themselves ablaze in the busy streets of Saigon, Alex's suicide was act of protest. Most young women who take their life due in part or in whole to bullying, or what's called bullycide, do so in a more private manner. But not Alex. She wanted us to know what happened to her. But as her mother, Jill, told The Protectors, Alex wanted us to act. Jill told the local news soon after, "If she was going to do what she did, I had to be thankful that she did it in the most public way that she could have done by jumping off that bridge because it has brought so much attention to the issue."


Flowers mark where Alex jumped onto I-65.


I have had the pleasure to meet Alex's parents. They want you to know what happened to their beloved daughter, and what's happening to hundreds of thousands of other beloved daughters right now in our public and private schools. 


  • Alex had her pants, including her underwear, pulled down to her ankles in class. Not one person tried to protect her, including kids who went to church that week. Instead many laughed at her, enjoying her humiliation.
  • She was imprisoned in an unlit janitor's closet for more than two hours. Bystanders refused to honor her plea for rescue and protection. 
  • She was the subject of laser-like contempt in what the senior boys at Jemison called the "Pig Race." This is where, in a premeditated act of cruelty and humiliation, they created a list of whom they deemed the ugliest girls in school. Then at the appointed time, they would run to just one, giving her a Judas-like kiss on the cheek. Whoever got to the "pig" first won.


Such cruelty would bring lawsuits in the adult world, but in our schools, both public and Christian, they often bring glee and laughter instead. What would you say to your daughter if such cruelty were unleashed upon her? Einstein said that each of us must answer a fundamental question: "Is the universe a friendly place?" How would you respond?


Now here's the question that The Protectors has been asking for nearly 10 years: Where is the Church and people of faith? Right now they are largely missing, but together we can change this fact.


Compassion is not what Alex Moore, a devout Christian, and so many like her need most. What innocent targets of bullying need most are strong, God-loving shoulders to stand on. They need Protectors--fellow students, teachers, coaches, youth pastors and more—to act upon their God given capacity to recognize intentional cruelty and evil, and employ their God-given capacity to combat it. That's faith in action. And that is what The Protectors is all about.


It's too late for The Protectors, the only faith-based solution of its kind, to help Alex Moore. But together we can help the hundreds of thousands just like her through our upcoming faith-based program, the only one of its kind in the nation, designed to raise up a new and courageous generation of youth who have the tools, passion and faith to stand up to bullying--the most prevalent form of violence our children experience today.


What is a life worth? Your donation to this noble cause is part of that answer that Jill Moore and so many like her ask every day. To join us today and to give the gift of freedom this holiday season, click here: Hero in You Faith-Based Anti-Bullying Program. Campaign ends December 31.