Know Your Competition
My family went boating this summer. Due to lack of availability, we ended up using two different marinas to rent ski boats.
The contrast between the two marinas was remarkable. Both marinas had friendly people and treated us well, but their business approaches were vastly different.
The first marina had limited inventory and felt unprofessional. The marina adequately provided for our needs, but then we visited the second marina.
The second marina had amazing new boats, highly trained and professional staff, and a similar price as the first marina.
The Apostle Paul wrote about boastful teachers in 2 Corinthians 10:12 when he said, “When they measure themselves by themselves and compare themselves with themselves, they are without understanding.”
Knowing our competition can help us gain understanding and improve our services.
Learn more about Rick Boxx and Integrity Resource Center