Instagram Surges, Closes Gap on Vine
Jim LiebeltJim is Senior Writer, Editor and Researcher for the HomeWord Center for Youth and Family at Azusa Pacific University. Jim has over 25 years of experience as a youth and family ministry specialist, and has been on the HomeWord staff since 1998. He has served over the years as a pastor, author, youth ministry trainer, adjunct college instructor and speaker. Jim’s culture blog and parenting articles appear on HomeWord.com. Jim is a contributing author of culture and parenting articles to Crosswalk.com. Jim and his wife Jenny live in Olympia, WA.
- 2013 Jun 26
Instagram has vaulted up the App Store ranking of free iPhone apps since launching a video-recording feature last Thursday, jumping from No. 22 to No. 8 as of Monday morning. At the same time, Twitter’s Vine has slipped from No. 3 to No. 7 among free apps, leaving the rival apps nearly neck and neck in the race for downloads.
Sunday was the first day since March 27 that Vine didn’t appear in the top 5 list of U.S. iPhone apps, according to tech blog BGR. Instagram said on Friday that 5 million videos were uploaded in the first 24 hours after release of its updated app allowing users to create and share 15-second videos. A year’s worth of video was uploaded in just the first eight hours.
Reaction to Video on Instagram has been all over the place, judging by comments posted to the App Store. Some users have complained about problems loading video and other glitches, while others have decried Instagram becoming a Vine wannabe and sacrificing its photo-only purity.
Source: Mobile Marketing Daily