Throughout the course of the book, co-authors Dr. Scott Thumma and Dave Travis reveal what megachurches are, and are not, why they are thriving, what members say about their experiences, and why megachurches have a lot to teach smaller churches.

“It wasn't until I started doing national research in 2000 and again in 2005, that we started to get a much better picture of what megachurches look like, and the nuances within the movement, and the phenomenon, but also some of the commonalities,” explained Thumma. “We are planning another national study in 2008 and hopefully, 2010, and by that time, we should have a really good picture of the phenomenon, how it has been changing over time, and we will know even more.”

Thumma, from West Hartford, CT is a researcher in the Hartford Institute for Religion Research and a faculty member at the Hartford Seminary. Co-author Travis, from Snellville, GA, is the Executive Vice President of Leadership Network, a premier church-networking organization for innovative churches.

Together, in Beyond Megachurch Myths: What We Can Learn from America’s Largest Churches, they take a look at seven common myths about megachurches, including that they: “are just too big to be good,” “water down faith,” and “serve people of the same race, class, and political views.” These and four more are addressed in the book.

“We constantly hear misconceptions about what megachurches are, and about the different misunderstandings that people have about them. What we are trying to do with our research is to say, ‘look, here’s the data we have collected,” and “here’s the data other people have collected,” and if you put it all together, you can paint a much more accurate picture of what megachurches are,” Thumma said. “We also wanted to dispel some of the myths that surround megachurches.”

Beyond Megachurch Myths: What We Can Learn from America’s Largest Churches (August, 2007; Jossey-Bass, a Wiley imprint) uses extensive research to expose some of these popular myths and it provides a clear picture of the unique characteristics and influences of megachurches.

“America has seen an explosion in the number of megachurches over the past three decades. They are growing bigger, faster, and stronger and are thriving in nearly every state in the nation and in much smaller communities than believed possible. A few have grown to hold more people than the town in which they reside. If all the people who are members of megachurches were combined, they would be the third largest religious group in the United States.” This is how the book begins, as it defines the scale and scope of megachurches in America.

To establish the groundwork, Thumma and Travis present a number of facts and figures about megachurches. These churches combined annual income is well over $7 billion. Yet, megachurches account for only one-half of 1 percent of all of the religious congregations in the nation. In 2007, there were 1,250 megachurches out of a total of 335,000 United States congregations of all religious traditions.