Christian Commercials We Hope We Never See

We think it’s cool that more and more Christian TV stations are emerging. They can provide a wholesome alternative to the disturbing stuff on the other channels—like those ferocious crocodiles who are always mauling innocent wildebeests on the Discovery Channel. We have only one fear: TV stations need advertisers, and we’re afraid that could mean a barrage of ads featuring schlocky Christian products. What if there were a commercial about...
Originally published November 25, 2003.