Have nothing to do with the fruitless deeds of darkness, but rather expose them. - Ephesians 5:11
Importance of Metaphor and Analogy
In the Feb. 5, 2008 issue of Rick Warren's Ministry Toolbox newsletter, Rick notes, "If you want to communicate the vision for your ministry . . . you need to compare it to something that everybody already relates to. How many times did Jesus say in the New Testament, 'The kingdom of heaven is like…'? And then He'd give an analogy, a parable or a metaphor.
"Reagan was called 'The Great Communicator.' There's really nothing fancy about the way he communicated. He is simply a master at illustration. He has the ability to take big complex things - talking about the budget deficit so he has a pile of bills on his desk - and he says, 'One trillion dollars is a pile as tall as the Empire State building.' He used that illustration in his very first budget address. People could relate to that. It was a tangible thing you could tie into.
"Here at our church the whole Saddleback strategy is based on the baseball diamond like we teach in the Membership Class. It's something people can grasp onto. What's first base? What's second base? What's third base? That's an analogy that communicates a vision in something they can identify with."
Today’s Pastoral Resource...
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